THE TEAM

Kevin Hernandez, CEO

I have been in the fitness industry for over 18 years. Throughout high school and my college years, I was a top athlete at multiple competitive sports. I played sports such as: soccer, baseball, volleyball, football, and basketball. It was after high school that I discovered a strong passion for fitness. I also come from a background of social work and counseling. One of my personal strengths is being able to communicate with others and understanding each individual’s personal needs. My counseling background and love for fitness has helped each individual I encounter reach his or her personal fitness goals. To increase my experience and knowledge, I decided to further my education by attending California State University, Long Beach. Successfully, I received a B.S. in Kinesiology in 2010.

In the year 2013, I began competing in the National Physique Committee (NPC). This sport has allowed me to discover hands on experience of how the body functions mentally, physically, and emotionally. It has given me a great insight on proper nutrition, and optimal physical training. Through trial and error, I received the title of being the overall champion in a competition taken place in 2013. I have transitioned my fitness goals of bodybuilding to being more of a hybrid athlete. I have completed my first marathon in 2022 and will be completing my first half iron man in 2023. My goal is to further my experiences in all forms of fitness and use the knowledge that I have learned through the process with all my clients. I am here to show that there is no limit to your goals and it is never too late to try something new.

Reem Abuyousef, Co-Owner

I have been in the fitness industry for about 8 years. Throughout high school, I was very athletic and enjoyed playing multiple sports such as: soccer, cross country, and basketball. Furthering my knowledge for fitness, I have received certifications by credible associations such as: NESTA and NCSF. I also completed a B.S Degree of Human Services, an A.A in Social Sciences, and an A.A in Health Sciences.

As a part of my own fitness journey, I have competed in two NPC (National Physique Committee) bikini competitions placing in the top two. Although I no longer participate in these competitions, I use my personal experiences and challenges that I faced along the way to help my clients achieve their goals. My focus is to help women gain comfort in being at the gym and confidence within themselves while trying to achieve their goals!